Full Job Description
Join Amazon in Brockton as a Digital Content Strategist!
Are you a creative and driven individual with a passion for developing engaging digital content? Are you ready to harness your skills at one of the world's largest and most innovative companies? Amazon is excited to invite applications for the position of Digital Content Strategist. Based in our vibrant Brockton, Massachusetts location, you will play a crucial role in shaping our content strategy, optimizing user experience, and boosting our brand’s online presence.
Position Overview
As a Digital Content Strategist at Amazon, you will craft compelling content strategies that nurture relationships with customers, drive traffic, and increase conversions. You will work closely with cross-functional teams including marketing, design, and product management to align our content with business objectives. Your expertise will be pivotal in creating high-quality content that resonates with our diverse customer base.
Key Responsibilities
- Develop and execute innovative content strategies across multiple digital platforms.
- Conduct thorough research to understand target audiences and tailor content accordingly.
- Collaborate with designers and UX experts to create visually engaging content that elevates user experience.
- Oversee the editorial calendar, ensuring timely publication of content that reflects marketing campaigns and product launches.
- Analyze content performance through various metrics and adjust strategies to maximize engagement and reach.
- Implement SEO best practices to enhance content visibility and keyword targeting.
- Stay up-to-date with industry trends, competitor strategies, and best practices in content marketing.
- Manage and mentor a team of content creators and writers, providing guidance and feedback to improve performance.
- Work closely with the analytics team to derive insights and optimize future strategies based on data analysis.
Qualifications
The ideal candidate will possess a blend of creativity, analytical skills, and a deep understanding of the digital marketing landscape. You should have:
- A bachelor’s degree in Marketing, Communications, or a related field; a master’s degree is a plus.
- 3+ years of experience in content strategy or digital marketing, preferably in e-commerce or retail.
- Proven track record of developing successful digital content strategies that align with marketing goals.
- Familiarity with content management systems (CMS) and digital analytics tools.
- Strong understanding of SEO, social media marketing, and email marketing.
- Excellent writing and editing skills, with an attention to detail.
- Ability to work independently and collaboratively in a fast-paced environment.
- A proactive approach to problem-solving and a desire to embrace challenges.
Why Work at Amazon?
At Amazon, we are committed to fostering a diverse and inclusive work environment where everyone can thrive. Here are some of the benefits you can expect:
- Competitive salary and performance-based bonuses.
- Comprehensive health insurance plans including medical, dental, and vision coverage.
- Generous paid time off and flexible working arrangements.
- Employee discounts on Amazon products and services.
- Opportunities for professional growth and advancement.
- A work culture that values innovation, collaboration, and the diversity of thought.
Location: Brockton, Massachusetts
Brockton, known as the “City of Champions,” is a vibrant urban area with a rich history, diverse culture, and a welcoming community. Working at Amazon in Brockton offers you a chance to enjoy both professional and personal growth in an expansive metropolitan area filled with amenities, parks, and entertainment options. Experience a great work-life balance while being part of a global leader in innovation.
How to Apply
If you are ready to take your career to the next level and position yourself as a key player in shaping Amazon’s digital content strategy, we would love to hear from you! Please submit your resume and a cover letter that highlights your relevant experience and explains why you are the perfect fit for the Digital Content Strategist role.
Join Us!
At Amazon, we believe that our employees are our greatest asset. With the right mix of skills, creativity, and strategic thinking, you can help us build memorable content experiences that engage and retain customers. Don't miss this opportunity to be part of an extraordinary team that’s defining the future of retail and digital content. Apply today and start your journey with Amazon in Brockton!